Gastro Foods
Renowned Restaurant Group
Gastro Foods is the proud parent of three unique dining spots based in Llantwit, Sully, and a brand-new venue in Penarth. While the company already had a well-recognised icon, the challenge was to evolve this into a refreshed visual identity that could unify the brand without losing its established recognition.
I developed a new brand identity for the Gastro Foods umbrella, while also crafting distinctive visual identities for each restaurant. The result? A cohesive brand family that feels connected, yet allows each venue to express its own personality.
Client
Gastro Foods
Service
Brand Stategy, Logo Design, Visual Identity, Web Design, Socials
Renowned chef and entrepreneur Sean Murphy — who honed his craft under Gordon Ramsay and even appeared in the whirlwind show Boiling Point — recently took over the former Knife and Fork restaurant group, transforming it into his new venture: Gastro Foods.
Sean wanted to retain the charm of the original icon while reimagining the umbrella brand, giving it a fresh, modern edge. Alongside this, each of Gastro Foods’ pubs needed its own distinct personality while still feeling part of one cohesive family.
To achieve this, I illustrated each pub, capturing their unique architectural character and individual atmosphere. These illustrations became the foundation of a unified visual identity — one that could seamlessly flow across menus, signage, and marketing, tying together the individuality of each venue with the strength of the Gastro Foods brand.
